Disney: Drawing Mickey Mouse after bankr Diagram

失败与踩坑

• The bankruptcy of Laugh-O-Gram Studio in…
• The total loss of Oswald the Lucky Rabbi…
• Box office underperformance for Pinocchi…
• Creative stagnation lasting nearly two d…
• Billions of dollars in losses over the f…

关键成功要素

• Owning complete IP rights is the prerequ…
• Establishing a foothold through technolo…
• Building a flywheel: films create IP
• Having the courage to bet on flagship co…
• Relying on professional management and M…

经验教训

• Keep ownership of core assets tightly in…
• The essence of the IP business is repeat…
• Transformation windows require bold bets
• Intergenerational transition is the ulti…
• Content companies survive cycles through…