Leke Multi-Format Sports Space: 24-Hour Diagram

Strengths

• 24-hour unstaffed operation significantly lowers labor costs
• A single system can be reused across multiple scenarios such as gyms and badminton courts

Weaknesses

• Low-price model results in thin single-store profit margins, relying on high turnover rates
• Heavy offline expansion places high demands on site selection and operations

Opportunities

• 2026 policies encourage revitalizing existing venues, supporting low-cost intelligent venues
• Mass sports participation continues to rise

Threats

• Large platforms such as Meituan control the traffic entry points for court bookings
• Small and medium-sized venues build private domain mini-programs to divert customer sources