KRAFTON: From Bluehole Studio to Global

Global · Content / Creator Economy · Founder Journeys

KRAFTON: From Bluehole Studio to Global Global · Content / Creator Economy · Founder Journeys 01 / 发家路径 02 / 失败与拐点 03 / 关键数据 起步 探索 增长 PUBG Ear… · 2017 · 发家路径 › 起步 PUBG Ear… 2017 Founding… · 2007 · 发家路径 › 探索 Founding… 2007 TERA Lau… · 2011 · 发家路径 › 增长 TERA Lau… 2011 核心数据 · PUBG cumul… · 关键数据 › 起步 核心数据 PUBG cumul… Legend User UI Agent logic Policy Tool action Context / trace

失败与踩坑

  • • The heavily invested 'TERA' saw both its…
  • • 9%
  • • After 2018
  • • Disputes over Apple App Store commission…

关键成功要素

  • • Do not cling to failed projects
  • • Dare to turn niche mods from non-star de…
  • • Leverage strategic shareholders like Ten…
  • • After going public

经验教训

  • • Blockbusters are not created by simply t…
  • • The Early Access model allows for PMF va…
  • • 90%
  • • Platform reliance entails high commissio…