Jiujiuqiu: Guan Yihong's journey from a

China · Food & Beverage · Founder Journeys

Jiujiuqiu: Guan Yihong's journey from a China · Food & Beverage · Founder Journeys 01 / 发家路径 02 / 失败与拐点 03 / 关键数据 起步 探索 增长 Fast-Cas… · 2010 · 发家路径 › 起步 Fast-Cas… 2010 Opening … · 1995 · 发家路径 › 探索 Opening … 1995 Expandin… · 2002 · 发家路径 › 增长 Expandin… 2002 核心数据 · 上市首日市值=HK$… · 关键数据 › 起步 核心数据 上市首日市值=HK$… Legend User UI Agent logic Policy Tool action Context / trace

失败与踩坑

  • • The failed first A-share attempt in 2016
  • • The comprehensive failure of the multi-b…
  • • 68.88%
  • • Opening franchises in 2024 with an exces…
  • • 87.69%
  • • Tai Er fell into prefabricated food cont…
  • • In 2025

关键成功要素

  • • 5.2%
  • • Unconventional marketing personas (no pa…
  • • Shopping mall site selection strategy—pi…
  • • The 2020 HKEX listing raised net proceed…

经验教训

  • • Internet-famous effects can quickly popu…
  • • 73%
  • • A multi-brand matrix cannot be successfu…
  • • Franchising is not a universal cure
  • • Capital market benchmark narratives (the…
  • • Guan Yihong's own summarized lesson is t…