De'Longhi: From a 1902 Italian Metal Wor Diagram

失败与踩坑

• For the first 70 years
• Early in the transition to its own brand
• Post-acquisition
• The organizational agility of this legac…

关键成功要素

• Use 70 years of contract manufacturing t…
• Identify the high-frequency
• Leverage giants like Nestlé for co-brand…
• Use IPO financing to drive cross-border …

经验教训

• Accumulating manufacturing power through…
• A single hit product can change a compan…
• M&A can buy market share and brands
• High-end premiums must be driven by the …

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