Winona / Bettaway - Building the First C

China · Beauty / Personal Care · Founder Journeys

Winona / Bettaway - Building the First C China · Beauty / Personal Care · Founder Journeys 01 / 发家路径 02 / 失败与拐点 03 / 关键数据 起步 探索 增长 Hospital… · 2011 · 发家路径 › 起步 Hospital… 2011 Startup · 2010 · 发家路径 › 探索 Startup 2010 Channel … · 2014 · 发家路径 › 增长 Channel … 2014 核心数据 · 2020 reven… · 关键数据 › 起步 核心数据 2020 reven… Legend User UI Agent logic Policy Tool action Context / trace

失败与踩坑

  • • During the early online e-commerce phase…
  • • During the 2018 Singles' Day event
  • • In 2022
  • • In 2024

关键成功要素

  • • Dermatological clinical validation serve…
  • • Yunnan-characteristic plant ingredients …
  • • Explosive online growth relied on social…
  • • 90%

经验教训

  • • Medical endorsements are the most effect…
  • • 80%
  • • Multi-brand incubation requires forming …
  • • Competition in the functional skincare t…