Agricultural Products Upstream and Downs Diagram

Strengths

• Direct connection of upstream and downstream compresses distribution layers, with obvious price advantages
• Transaction data accumulation can feed back into supply chain finance

Weaknesses

• Difficulties in unifying quality inspection standards for non-standard agricultural products
• High inertia in offline acquaintance-based transactions and high migration costs

Opportunities

• Increased policy support for county-level cold-chain logistics in 2026
• Clear trend of online raw material centralized procurement by food processing enterprises

Threats

• Downward competitive pressure from giants like 1688's agricultural product channel
• Origin wholesale markets building their own online platforms